This week we finally started the Second Diamond in the process. We finished defining our end users' needs, and problems, and finalized the leading question as we mentioned last week "How Might We".
At the same time, we started our ideation journey.
As part of the ideation process, we performed a number of steps during our last lesson in class:
First, we were asked to build a timeline that describes the main pain points that our persona encounters during the day. Therefore, we created a timeline that describes the moments when our persona experiences the feeling of loneliness in postpartum depression, as you can see here:
Secondly, we used sticky notes for writing all our ideas during the team brainstorming. Then, we divided the solutions into "practical solutions", "impractical solutions", and "surprising solutions". We have thought of many solutions for the problem, most of the ideas were not practical, but lucky for us this is what 'ideation' is all about
On Sunday, we all met on Zoom in order to pick the 3 different ideas which we will look further into during the next class session on Wednesday. The three different ideas which we would explore more are:
1. Providing daily assistance and warm meals by the neighbors to the new mother.
2. Loneliness stopper button - connecting her with her loved one, enhancing self-efficacy, and boosting her mood.
3. Self-efficacy enhancer app - encourages sports activities, sending positive phrases, and cheering up the mood.